Press Release

FOR IMMEDIATE RELEASE

For additional information please contact:
Moyra Brookes
T: + 44 777 175 7625
E: mbrookes@sanfaustino.com

SANFAUSTINO CALCIUM WATER SIGNS MULTI YEAR MARKETING CONTRACT WITH NATIONAL OSTEOPOROSIS FOUNDATION

New York, New York (April 24, 2008) –

Sanfaustino Calcium Water has announced the establishment of a multi-year marketing agreement with the National Osteoporosis Foundation (NOF). One one-liter bottle of Sanfaustino Calcium Water contains about 45% of the Recommended Daily Allowance of Calcium, is sodium free and does not contain lactose, sugar, carbohydrates, or artificial flavors or colors. Each bottle sold will carry the NOF’s “Friend of” seal as well as point of sale and advertising material.

Established in 1984, the National Osteoporosis Foundation is the nation’s leading voluntary health organization solely dedicated to osteoporosis and bone health.NOF is committed to achieving their mission, to prevent osteoporosis, to promote lifelong bone health, to help improve the lives of those affected by osteoporosis and related fractures, and to find a cure through programs of awareness, education and training, advocacy and research.

Lightly effervescent Sanfaustino All Natural Mineral Water comes from Umbria, Italy and contains 450 mg per liter of naturally occurring Calcium.

“We are very excited to renew our relationship with the National Osteoporosis Foundation in the United States and helping them achieve their missions”, said Moyra Brookes, President of CCW Holdings Inc., the worldwide distributor and marketer of Sanfaustino Calcium Water. “We are also looking to work more closely with Osteoporosis Foundations around the world to help reduce and hopefully one day cure Osteoporosis”, she added.

Osteoporosis Facts:

Osteoporosis is a condition in which the bones become weak and can break from a minor fall or, in serious cases, from a simple action such as a sneeze. Fractures are more frequent in the hip, spine and wrist, although any bone can be affected.

Prevention of Osteoporosis

About 85-90% of adult bone mass is acquired by age 18 in girls and 20 in boys. Building strong bones during childhood and adolescence, by eating foods high in Calcium, Magnesium, and Vitamin D can help to prevent osteoporosis later in life.

Prevalence of Osteoporosis

Osteoporosis is a major public health threat for an estimated 44 million Americans, or 55 percent of the people 50 years of age and older.

In the U.S. today, 10 million individuals are estimated to already have the disease and almost 34 million more are estimated to have low bone mass, placing them at increased risk for osteoporosis.

While osteoporosis is often thought of as an older person's disease, it can strike at any age.

Osteoporosis Prevalence: Gender

Of the 10 million Americans estimated to have osteoporosis, eight million are women and two million are men.

Eighty percent of those affected by osteoporosis are women.

Twenty percent of those affected by osteoporosis are men.

Cost of Osteoporosis

In 2005, osteoporosis-related fractures were responsible for an estimated $19 billion in costs.

By 2025, experts predict that these costs will rise to approximately $25.3 billion.

About Sanfaustino Calcium Water

All-natural Sanfaustino comes direct from a one-of-a-kind mountain spring in Umbria, Italy that generates a lightly effervescent water naturally high in calcium. Sanfaustino is the only bottled water deemed a “Good Source of Calcium” by the US FDA. Drinking eight glasses of lightly effervescent Sanfaustino provides 90% of the adult calcium RDA. Sanfaustino also provides a fat free, calorie free, sodium free alternative to other calcium sources. Sanfaustino has been enjoyed by Italians since 1894 and is now available in the United States. Look for Sanfaustino at gourmet and natural foods stores and in the natural foods section of grocers nationwide or have it delivered directly to your home by visiting www.calciumh20.com. Additional information on Sanfaustino’s health benefits and comparisons to other products can be found on the Company’s website, www.sanfaustino.com.